Why your site isn’t ranking, and it isn’t your content
The configuration and entity gaps that hold creative and law firm sites back, and what to do about them. Read this and the rest of the blog.
SEO Ready™ Website Design
A website that brings your ideal clients to you
SEO Ready™ Website Design is a done-for-you service from Morris & Co, known as MoCo.Marketing, that builds custom Showit websites for both beauty and search engine visibility. Built for photographers, designers, planners, florists, artists, and independent law firms.
Done-for-you
Project-based service
Project-based service
SEO Ready™ Website Design
Custom Showit design and SEO strategy built together from day one, so your site pulls traffic from search and converts the visitors who land on it.
Inside the project
- SEO strategy built on keyword research
- Site architecture that gives every page a job
- Custom Showit design that converts
- Full SEO implementation and launch
Complimentary discovery call → No obligation
The Service
What is SEO Ready™ Website Design?
SEO Ready™ Website Design is custom website design and SEO strategy built together in one project. Instead of designing a site and adding SEO afterward, Morris & Co builds the keyword research, site architecture, and conversion goals into the design from the first strategy call through launch.
Morris & Co provides the service remotely for creative entrepreneurs and independent law firms across the United States, from a home base outside Charlotte, NC. Every site is designed on Showit with a WordPress blog.
The Gap
You built a beautiful website. Now what?
Your website looks good. It reflects your brand. You put thought into every detail.
And then the traffic doesn’t come. The inquiries feel like they’re from the wrong clients. You’re not sure what you’re supposed to do next.
SEO Ready™ Website Design closes that gap. It sits at the profitable intersection of branding, marketing, and search engine optimization: custom Showit design where every decision is rooted in data, keyword research, and real client behavior. Not a template, and not SEO slapped onto a pretty design. Design and SEO working together from the start.
This is the gap between a website and a website that works.
What Changes
From portfolio site to revenue engine
When design and SEO are built together, your website stops being something you point people to and starts being the thing that brings them in. Here is what that looks like on the other side.
- Organic search traffic grows month over month from the keywords your ideal clients actually use.
- Inquiries align with the clients and projects you actually want to book.
- Every page is built on keyword research and competitive data, not guesswork.
- Design decisions support the visitor journey and your conversion goals.
- You leave with a clear plan for what SEO maintenance looks like after launch.
A website can be beautiful. A website that works is beautiful and strategic.
SEO Ready™ Website Design
The Process
Six phases, one revenue-ready website
Every SEO Ready™ Website Design project moves through the same six phases, so you always know where you are and what comes next.
01 → Your goals
Strategy before pixels
A one-on-one strategy call to understand your business inside and out. Your goals, the clients you want to attract, the services you offer, and what makes you different. This is where we align on what success looks like.
02 → Research and SEO strategy
What your clients search
Keyword research reveals what your target clients are actually searching for. We analyze your competitors, assess what ranks in your space, and build the SEO strategy that becomes the foundation of your website.
03 → Website strategy
Every page with a job
Based on the research, we map the exact pages you need, how they connect, and the content structure that supports both SEO and user experience. You see the full picture before design begins.
04 → Website design
Custom Showit design
Your site is designed at the intersection of your brand identity, the conversion goals we set together, and the SEO strategy. Every element serves a purpose. Custom, true to you, and built to convert.
05 → Search engine optimization
Built in, not bolted on
Technical and on-page SEO implemented across the site, from indexing and page structure to metadata, image SEO, and internal linking, all tuned for the Showit platform.
06 → Site launch
Tested, tracked, live
Pre-launch testing, analytics and Search Console configured, and a clean go-live. Your site launches measurable, so you can see what it earns from day one.
The result
A website that works while you work
A custom Showit site built on keyword research, launched measurable, and converting the visitors who land on it from day one.
How It Works
Inquiring takes five minutes. The process takes care of the rest.
The full project typically runs 8 to 12 weeks from start to launch, depending on feedback cycles and content needs. The timeline is predictable because the process is clear. You will know what to expect at every step.
1
Inquire and meet
A short inquiry through the contact page, then a complimentary discovery call on Google Meet. We talk about your business, your goals, and whether this is the right fit. No pressure and no sales pitch.
2
Strategy and design
Keyword research, competitive analysis, and site architecture come first, then custom Showit design built on top of them. Clear feedback cycles keep you in the loop the whole way.
3
Optimize and launch
SEO implementation, pre-launch testing, analytics and Search Console setup, then go-live. You get a full walkthrough at handoff so you can maintain the site with confidence.
Website Design Reviews
“I’m about to raise my prices because I’m booking on a very regular basis and most inquiries are from Google!”
Natasha Sewell → Client review
Who you’ll work with
Showit SEO Expert, Stefanie Morris
Stefanie Morris is the founder of Morris & Co, known as MoCo.Marketing, an SEO and marketing consultancy. Morris & Co provides done-for-you SEO for creative entrepreneurs and independent law firms, with specializations in WordPress SEO, Showit SEO, image SEO, and generative engine optimization.
Stefanie spent nearly a decade working as a destination wedding photographer before founding Morris & Co, during which she built SEO systems that produced bookings in markets including Boston, Newport, and Aruba from her home outside of Charlotte, NC.
SEO Ready™ Website Design is that experience applied to your site. When you work with Stefanie, you work with someone who has built websites that generated her own bookings. Not theory, practice. And you work directly with her throughout the project. Morris & Co provides website design remotely for clients across the United States.
10+ years in SEO
Showit + WordPress developer
Showit SEO Expert
Showit + WordPress developer
Showit SEO Expert
Another Path
Love your current design? Keep it.
Not every business needs a full redesign. If your current site still reflects your brand and what’s missing is the SEO foundation underneath it, the Morris & Co VIP Day builds that foundation into your existing site in a single focused day, then trains it back to you to maintain.
- Your full technical and entity SEO foundation built end to end
- Author attribution, schema, and image SEO set up on your live site
- One focused day, done-for-you, then handed back with a walkthrough
Is This You?
Built for the established business ready to get strategic
SEO Ready™ Website Design is a project-based engagement for creative entrepreneurs and independent law firms. It is a significant investment, so let’s make sure it fits before you inquire.
Check what sounds like you
Investment
Investment and timeline
Your website is the marketing tool that educates visitors and converts them into clients, so you can focus on doing what you do best.
SEO Ready™ Website Design starts at $10,000 for complete custom design, SEO strategy, and implementation. Every project is custom quoted after your discovery call, so your scope matches your site, your market, and your goals.
Starting at
$10,000
8 to 12 weeks → Payment plans available
If your website brings in one high-value client it wouldn’t have attracted otherwise, it pays for itself.
5 minute inquiry → Reply in 2 business days → No obligation
What’s Included
What your investment includes
- One-on-one strategy and discovery
- Keyword research and competitive analysis
- Site map and content architecture
- Custom Showit website design
- On-page and technical SEO implementation
- Analytics and Search Console setup
- Pre-launch testing and go-live
- Handoff training on your finished site
Ongoing content writing and monthly SEO maintenance are separate services we can talk about if they fit your goals.
Before You Inquire
Your questions, answered
I already have a beautiful website. Do I really need a redesign?
A beautiful website may still need a redesign if it was designed without SEO input, because rebuilding design and SEO together is often faster than retrofitting SEO onto something that wasn’t built for it. We’ll review your current site on your discovery call and tell you honestly whether a redesign or SEO-focused updates make more sense for your situation.
What makes the investment worth it?
The investment is worth it because the project replaces three separate engagements: a custom brand-aligned design, an SEO strategy built on keyword research, and full technical implementation. Bought separately, those routinely cost more and rarely work together. And because every Morris & Co project is custom quoted on your discovery call, you know exactly what your scope includes before anything begins.
How much does a custom website design cost?
Custom website design with Morris & Co starts at $10,000 for complete custom design, SEO strategy, and implementation. Payment plans are available, and every project is custom quoted after a complimentary discovery call, so your scope matches your site, your market, and your goals.
How long does the process take?
The process takes 8 to 12 weeks from start to launch for most projects, depending on feedback cycles and content needs. The timeline is predictable because the process is clear: strategy and research first, then design, then SEO implementation and launch. You will know what to expect at every step.
Can I update the site myself after launch?
Yes, you can update the site yourself after launch. Showit’s drag and drop editor is one of the reasons we build on it. Your project ends with a full handoff walkthrough on your finished site, so you can update galleries, swap images, and edit copy with confidence without touching the SEO foundation underneath.
Will this bring me clients, not just traffic?
Yes, bringing you clients rather than just traffic is the entire point of building design and SEO together. The keyword research targets the searches your ideal clients make when they are ready to hire, and the design decisions guide those visitors toward inquiring. Traffic without conversion is a vanity metric, and conversion is designed in from day one.
Who owns the website?
You own the website. You retain full ownership of your site, your domain, and your content, and every site we build is mobile responsive from day one. The project ends with handoff training on your finished site, so it is truly yours to run.
Do you need my branding before we start?
Yes. Website design starts from your existing brand identity, so a full logo suite and brand guidelines need to be in place before we finalize the agreement. If your brand is not there yet, mention it on your discovery call and we will point you to the right first step.
What’s not included?
Not included are ongoing content writing and monthly SEO maintenance, which are separate services. Your project includes a clear plan for what maintenance looks like after launch, and we can talk about whether either service fits your goals on your discovery call.
Ready to build your revenue engine?
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The full Morris & Co lineup
Website design is one path. See the full lineup of done-for-you SEO services, VIP Days, and SEO Ready™ frameworks.
